|July 2,2018--China-Central and Eastern Europe Roundtable Forum on Telling Stories along the Silk Road was held in Budapest, Hungary on June 28, 2018.
Under the support of the State Council of the Information Office of China (SCIO), the forum was organized by the China Intercontinental Communication Center (CICC), Hungarian ATV and some other institutes.
Almost 100 people including Wang Zheng, China’s cultural attaché to the Hungarian Embassy, Sun Haidong, head of the Film and Television Exchange Office of the International Promotion Department of the SCIO, Chen Lujun, director of the CICC and representatives from the Central and Eastern Europe countries and regions, attended the event.
Media representatives from China and Central and Eastern Europe countries and regions held in-depth discussions on what stories the audiences are interested in, how to better tell stories along the Belt and Road, and how to better promote cross-cultural and media cooperation.
On the same day, the CICC and Hungarian ATV unveiled the Silk Road Time on ATV. This is the second time the CICC cooperated with Hungarian TV stations after the CICC joined hands with Hungarian D1 in June, 2017.
The Belt and Road media cooperation union was formed in Beijing in April, 2016. As the first program under this union, the Silk Road Time started to be broadcasted in July 2017. By May, 2018, this program had been translated into over 10 languages and had been broadcasted in over 20 countries and regions along the Silk Road.
By: Jia Puyu