Tibet enjoys rich ethnic cultural resources. With local advantages, lots of enterprises develop the ethnic culture into the cultural industry with local characteristics; farmers and herdsmen benefit from the cultural development. Now, Tibet has more than 6,000 cultural companies, with over 5,000 people engaged in this business. Among them, 234 companies are located in cultural industry demonstration base, one of the new drivers for the region's economic development.

 

The large-scale open-air show “Princess Wencheng” has been officially staged in Lhasa, capital of southwest China's Tibet Autonomous Region, in 2013. With an income of RMB 770 million, it has already presented over 1,000 performances. “Princess Wencheng” offers the local thousands of jobs. 62-year-old Sonam Tsering with his 125 sheep has worked in this opera for 7 years. “I could earn RMB 12,500 every month with these sheep, which means RMB 75,000 after 6 months' work. It is better than farming and herding.” he says.

 

Currently, a four-level system has been established in Tibet's cultural industrial demonstration base, involving 3 national-level, 70 region-level, 89 city-level and 72 county-level companies. It covers cultural tourism, art performance and folk craft in Lhasa, Xigaze, Nagqu, Nyingchi, Shannan, and Qamdo.

By: Liu Fang, Hu Wen